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- Looker Studio-vs-Microsoft Power BI Embedded
Compare Looker Studio and Microsoft Power BI Embedded 
At a Glance
Market Segments
Looker Studio
Small-Business (48.6% of reviews)Microsoft Power BI Embedded
Mid-Market (40.8% of reviews)Entry-Level Pricing
Looker Studio
No pricing availableMicrosoft Power BI Embedded
No pricing availableLooker Studio vs Microsoft Power BI Embedded
When assessing the two solutions, reviewers found them equally easy to use and administer. However, Looker Studio is easier to set up, while Microsoft Power BI Embedded is easier to do business with overall.
- Reviewers felt that Microsoft Power BI Embedded meets the needs of their business better than Looker Studio.
- When comparing quality of ongoing product support, reviewers felt that Microsoft Power BI Embedded is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Looker Studio over Microsoft Power BI Embedded.
Pricing
Entry-Level Pricing
Looker Studio
No pricing availableMicrosoft Power BI Embedded
No pricing availableFree Trial
Looker Studio
No trial information availableMicrosoft Power BI Embedded
No trial information availableRatings
Meets Requirements
8.5
330
9.0
78
Ease of Use
8.2
332
8.2
78
Ease of Setup
8.3
149
8.0
25
Ease of Admin
8.2
143
8.2
24
Quality of Support
7.3
259
8.5
71
Has the product been a good partner in doing business?
8.2
127
8.3
24
Product Direction (% positive)
8.7
313
8.4
78
Features by Category
Reports
8.8
256
9.1
60
|
Verified
7.8
220
8.3
56
|
Verified
8.7
259
9.4
58
|
Verified
8.4
212
8.8
54
|
Verified
8.9
251
9.3
58
|
Verified
Reports
8.8
256
9.1
60
|
Verified
7.8
220
8.3
56
|
Verified
8.7
259
9.4
58
|
Verified
8.4
212
8.8
54
|
Verified
8.9
251
9.3
58
|
Verified
Self Service
Not enough data
8.9
58
|
Verified
Not enough data
8.7
59
|
Verified
Not enough data
8.7
56
|
Verified
Not enough data
8.3
47
Not enough data
8.3
57
|
Verified
Not enough data
Feature Not Available
Self Service
Not enough data
8.9
58
|
Verified
Not enough data
8.7
59
|
Verified
Not enough data
8.7
56
|
Verified
Not enough data
8.3
47
Not enough data
8.3
57
|
Verified
Not enough data
Feature Not Available
Advanced Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Building Reports
Not enough data
8.8
43
Not enough data
8.6
46
|
Verified
Not enough data
8.4
40
|
Verified
Not enough data
8.5
41
|
Verified
Building Reports
Not enough data
8.8
43
Not enough data
8.6
46
|
Verified
Not enough data
8.4
40
|
Verified
Not enough data
8.5
41
|
Verified
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
8.8
256
9.1
60
|
Verified
7.8
220
8.3
56
|
Verified
8.7
259
9.4
58
|
Verified
8.4
212
8.8
54
|
Verified
8.9
251
9.3
58
|
Verified
Reports
8.9
82
Not enough data
9.1
81
Not enough data
7.9
69
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Visualization
9.1
82
Not enough data
8.8
73
Not enough data
9.2
83
Not enough data
8.5
76
Not enough data
Data Updates
8.3
70
Not enough data
8.8
79
Not enough data
Collaboration
8.9
81
Not enough data
8.6
74
Not enough data
8.1
67
Not enough data
Data Updates
8.1
182
Not enough data
8.3
220
Not enough data
8.3
185
Not enough data
Reports
8.8
256
9.1
60
|
Verified
7.8
220
8.3
56
|
Verified
8.7
259
9.4
58
|
Verified
8.4
212
8.8
54
|
Verified
8.9
251
9.3
58
|
Verified
Self Service
Not enough data
8.9
58
|
Verified
Not enough data
8.7
59
|
Verified
Not enough data
8.7
56
|
Verified
Not enough data
8.3
47
Not enough data
8.3
57
|
Verified
Not enough data
Feature Not Available
Building Reports
Not enough data
8.8
43
Not enough data
8.6
46
|
Verified
Not enough data
8.4
40
|
Verified
Not enough data
8.5
41
|
Verified
Categories
Categories
Shared Categories
Looker Studio and Microsoft Power BI Embedded share no categories
Unique Categories
Looker Studio is categorized as Data Visualization
Microsoft Power BI Embedded is categorized as Embedded Business Intelligence
Reviews
Reviewers' Company Size
Looker Studio
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Microsoft Power BI Embedded
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
23.3%
Information Technology and Services
7.7%
Computer Software
7.4%
Internet
5.2%
Financial Services
3.5%
Other
53.0%
Information Technology and Services
16.3%
Education Management
6.1%
Computer Software
6.1%
Hospital & Health Care
5.1%
Banking
4.1%
Other
62.2%
Most Helpful Reviews
Looker Studio
Most Helpful Favorable Review
Verified User in Financial Services
The best part is that you can bring whichever data source you want, if some data source is not available there is always option of Google Sheets. Pro users can even connect SQL databases
Most Helpful Critical Review
Pete G.
Verified User in Marketing and Advertising
Unfortunately, connectors break quite regularly and reports containing a lot of data can take a lengthy time to load
Microsoft Power BI Embedded
Most Helpful Favorable Review
Sai Prasanna M.
Verified User in Publishing
The best thing about Power Bi is it is simple to use and it helps to extract data in a simple and beautiful way so that anyone can understand the data metrics in it. Data that contain many parameters can be simplified using PowerBi so that management can...
Most Helpful Critical Review
Verified User in Hospital & Health Care
The tool has limitations since it is mainly core functions, nothing super specific
Verified User in Financial Services
The best part is that you can bring whichever data source you want, if some data source is not available there is always option of Google Sheets. Pro users can even connect SQL databases
Sai Prasanna M.
Verified User in Publishing
The best thing about Power Bi is it is simple to use and it helps to extract data in a simple and beautiful way so that anyone can understand the data metrics in it. Data that contain many parameters can be simplified using PowerBi so that management can...
Pete G.
Verified User in Marketing and Advertising
Unfortunately, connectors break quite regularly and reports containing a lot of data can take a lengthy time to load
Verified User in Hospital & Health Care
The tool has limitations since it is mainly core functions, nothing super specific
Discussions
Is Google Data Studio free to use?
4 comments
EK
Yes! There are two versions, Looker Studio (free) and Looker Studio Pro (which you have to pay a monthly cost per user per project).Read more
How good is Google Data Studio?
2 comments
EK
Amazing and user friendly platform to anyone build and connect any data to create dashboards. Read more
What is the best way to zoom into a specific country when using a map visual?
1 comment
EP
When you create a new map, the default Dimension is set to "Country ISO Code" which, when you try to select a Zoom Area, doesn't allow for countries.
If...Read more
What is the difference between Power BI and Power BI embedded?
1 comment
AC
Power BI is for folks who want to create and analyze reports directly in the Power BI service. It's user-friendly and great for in-house data visualization....Read more
Microsoft Power BI Embedded has no more discussions with answers
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