Market Intelligece Software

The main issue that I run into is often the phone numbers and contact info is outdated. I know Zoominfo is pulling data from a multitude of sources on a regular basis to try and keep their info up to date, but even with these efforts, too often the info is incorrect. I don't believe any of Zoominfo's competitiors do this any better however, so it may be just something to be expected and accepted when using a business intel tool like zoominfo. Review collected by and hosted on G2.com.

There are two major issues or pain points that Zoominfo solves within our sales organization. the first is the need we have to identify and reach out to potential companies and contacts that could use our services. Just searching google for these companies is never going to get you the type of data that Zoominfo provides. We can find companies all over the United States that fit our ideal client profile and dive into who is in what role within these organizations and what their contact info is. Often there are cell phone numbers, direct lines and email addresses available that makes targeted outreach so much more effective. The other problem Zoominfo addresses is the tedious work required to manually create client records in our CRM. Of course there will always be data that needs to be manually put in, but anything that can be found in Zoominfo can be exported right into HubSpot or Salesforce, allowing for detailed records, in mass, to be added directly to prospecting pipelines allowing for more time to be spent dialing and emailing and not doing tedious data entry. Review collected by and hosted on G2.com.

As a previous foreign 'Affiliate' and newbie to G2, the missing ingredients were not readily available to generate ongoing interests and participation. Now commendation is allowing more rewards; with Crypto, BitCoin ensentive continued monetization is revolutionary destined to become the No.1 SEO of the 21st Century.

One would ideally like to receive the G2 SEO site operations manual listing from A-to-Z.

Main dislike is losing everything when your device has decided to packs up! Review collected by and hosted on G2.com.

For starters, the G2 has influence, subject to what is relevant also that which is not. Personal Development becomes tailored for success with now-time day-to-day online activities. Review collected by and hosted on G2.com.

The contact database isn't as good as a dedicated tool like Apollo. Assigning lists could be improved as I can't see who I assigned what to and when they receive it multiple lists get jumbled together. Lastly, there are a few less thant intuitive things about the UX that confuse me (could be just me). Oh and I'd like a mobile version. Review collected by and hosted on G2.com.

Because we at ABsmartly (www.absmartly.com) target high traffic B2C websites and apps, it's critical for us to know traffic data to qualify leads and build lead lists. Review collected by and hosted on G2.com.

It's important to note that the high standard of data quality means that updates are not instantaneous. While DealSignal ensures data accuracy through careful verification, this process means you cannot expect immediate turnaround times. This is a minor inconvenience compared to the benefits, but it's something to plan around. As long as you account for this in your planning, it should not pose a significant issue. Review collected by and hosted on G2.com.

Deal Signal provides accurate details on our prospects helping us book more appointments from outbound prospecting. Review collected by and hosted on G2.com.

I get the least amount of functionality from Crayon's "Boards" feature. This is likely more of a reflection of my lack of bandwidth in constructing relevant Boards. Review collected by and hosted on G2.com.

Crayon helps me keep track of competitors, market trends, and ongoing industry developments. Crayon also helps me quickly and easily create and update battle cards. Review collected by and hosted on G2.com.

I would recommend "growth" scores so we can not only pull lists but then see who from the list is growing or showing signs of growth. Unique visitors, social media growth, those help, but a single score that says company X is a strong opportunity. Review collected by and hosted on G2.com.

PipeCandy is helping us build pipeline and set new meetings for our BDR teams. We can also use the lists for market intelligence on the marketing side of the business. Overall, saves time and makes us more efficient. Review collected by and hosted on G2.com.

There are no substantial or deal-breaker dislikes, only minor UX things that could be improved, but nothing that kept me from purchasing (or would keep me from purchasing again).

-Content formating for cards is too basic, unable to highlight and change multiple cells in a a table. I wish it were like Gsuite

-Had a scrolling bug in Alerts, which I ultimately fixed myself by finding faulty CSS and reporting it to them.

-Wish the lanes in each board had individual scroll bars

-Hubspot integration via iFrame is more powerful than it seems, but if you open a "Card within a card" you're taken outside to Klue in a new tab, vs. staying in Hubspot. Review collected by and hosted on G2.com.

Needed a single source of truth to store all CI data, not just for ease of access but so it can be maintained regularly and to ensure people are using the most up to date info in sales pitches etc. Review collected by and hosted on G2.com.

Not anything yet to dislike.

Kind of expensive, but generous limits. Review collected by and hosted on G2.com.

content plan creation

competitor analysis

technical site audit Review collected by and hosted on G2.com.

While I understand that professional tools are rightly priced, some are quite expensive. Moreover, there are many extras not included in the subscriptions, and to get them all, even just the useful ones, you would need to spend amounts that far exceed what you would pay for some competitors. So, undoubtedly, Semrush is on another level compared to the competition in terms of quality, academy, and much more, but in the end, it also turns out to be much more expensive than all of its direct competitors. Review collected by and hosted on G2.com.

Semrush helps me manage my clients' social media and provides an overview for generating SEO strategies for them. Additionally, it offers a range of analytics to determine whether the direction taken is correct or needs to be revised. The agency section is also useful, as it provides leads that either contact me or that I can reach out to, although none of the leads I’ve found or who have contacted me have actually responded. So, the leads section has been (so far) quite useless. Review collected by and hosted on G2.com.

While the tool is already robust, I would love to see even more advanced features for competitor analysis. Overall, I highly recommend Mobile Action to any app marketer looking to optimize their app store presence. Review collected by and hosted on G2.com.

We had difficulty finding the right keywords to target and we were unable to effectively analyze competitors' strategies. Their keyword research capabilities allowed us to identify high-performing keywords, resulting in increased app visibility and conversions. By utilizing Mobile Action's competitor analysis features, we gained valuable insights into our competitors' strategies and identified opportunities for improvement. Review collected by and hosted on G2.com.

When I say "good" data I am referring to basic data from the financial statements, but advanced ratios can be inconsistent and depends on the ticker. AlphaSense may still be getting its systems well-integrated in the wake of the Sentieo acquisition. Also, while the plug-in works great, having calculations for Return on Invested Capital (ROIC) yet no corresponding calculation for Weighted Average Cost of Capital (WACC) makes little sense. These inconstencies can get annoying. Customer support has been helpful in answering my questions, however, even if fixes aren't immediately forthcoming. Review collected by and hosted on G2.com.

As a research team we need a common repository of work that everyone can see and that we can track over time. That's the function of any good Research Management System (RMS) and AlphaSense fills the role. But it also goes further and adds financial data and a plug-in that's accessible to those of us who are Mac users. In a market where financial services software has been almost exclusively confined to Windows, this is a much-welcomed change. Review collected by and hosted on G2.com.

The only thing that I dislike is not having the same level of detailed information on private companies, government entities and local municipalities. This is completely understandable because of the limits on financial data for these types of companies. On the positive side though.... in most cases on the private accounts Databook still offers an impressive analysis of the company's publicly traded peer group. This can still be quite helpful for discussion topics with the customer. Review collected by and hosted on G2.com.

Our sellers are no longer spending long hours combing through 10Ks and transcripts. The time spent on account planning has drastically decreased while the quality of their account plans are increasing. The sales team is able to spend more time with the customer talking about how we can help solve their toughest challenges. They are also better prepared to talk to the executive leadership about their challenges and goals. Review collected by and hosted on G2.com.

bit one thing! It has awesome in its DNA1 Review collected by and hosted on G2.com.

getting us out of a sorry program and into something that actaully works. Review collected by and hosted on G2.com.

Some profiles are hard to find. According to your incidence rate, the cost per interview will be higher.

Sometimes they are parity to competitors, but many times they are costly. Review collected by and hosted on G2.com.

If you are looking for an easy-going platform, non-experts can program and get data quickly, so this is the right choice. Review collected by and hosted on G2.com.

Consumer research across the globe for non-durable products, mainly for hygiene purposes.

The best benefit is allowing researchers with no strong statistics background to analyze data in real-time and easily. Review collected by and hosted on G2.com.

Pricing is too high.

Best tool for the initial brands to create an awareness among the audience and understanding of them. Review collected by and hosted on G2.com.

best for audience understanding with the data and precise planning about the campaign in different platforms. Review collected by and hosted on G2.com.

I wish that the creative upload requirements weren't so persnickety. There's a lot of specific requirements even for just file names that feel unnecessary and can trip me up in the process. I also feel like the reporting is not as intuitive as it could be. Review collected by and hosted on G2.com.

It's difficult and pricey to target exact accounts on other B2B advertising platforms like Linkedin, or Meta ads. It's easy to set up advertising for a single account in Terminus by creating segments. It's super fast, and accurate. Review collected by and hosted on G2.com.

I felt at times it did not save progress from multiple users. I think it would be great to have a "live" document view for multiple users similar to Google Docs. Review collected by and hosted on G2.com.

I was a potential vendor responding to an RFP in Olive.

I used the platform frequently for about 2 weeks during the RFP process.

It helped streamline the rfp process. Review collected by and hosted on G2.com.

Well, I find the website slow. It takes a long time to load, and sometimes I have to refresh the page multiple times before it will load correctly. This is frustrating, and it makes it difficult to use the website. Moreover, sometimes it becomes difficult to navigate, and I often have trouble finding what I am looking for. Review collected by and hosted on G2.com.

Peer Insights helps me better understand the technology products and services market. The platform provides benchmark surveys, vendor directories, and one-minute insights from technology experts. This allows me to make more informed decisions about technology purchases and to find the best vendors for my needs. Review collected by and hosted on G2.com.

Gartner Peers Is a great learning platform and it gives us very valuable insights from those who searching for some good solutions for their business so far I haven't found any flaws in it. Review collected by and hosted on G2.com.

Gartner has solved my problems from a long time earlier i was in a bank as manager of operations and sales so I had to find various marketing solutions operations solutions to ease my work process i always used Gartner to pick up the software for my problems in sales or marketing. LaterCompanyi has thoroughly used it for sales, marketing, branding, images, and flyers and all the solutions I got from Gartner are very useful to me and give a boost to my business. So all I can say it is useful for both small and large businesses. Review collected by and hosted on G2.com.

I found this software can be slow when it is processing large datasets, which can be frustrating when you are in a rush. Review collected by and hosted on G2.com.

The utilization of this tool has facilitated the resolution of the issue of absent data in my database, leading to an enhanced comprehension of my intended audience and the generation of more efficient marketing campaigns. By means of this tool, I expeditiously detected and augmented missing data components, such as the industry and company size, ultimately resulting in significant advantages for my enterprise. Review collected by and hosted on G2.com.