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- IBM Cognos Analytics-vs-Microsoft Power BI Embedded
Compare Microsoft Power BI Embedded, Sisense, Tableau, and IBM Cognos Analytics 
At a Glance
Star Rating
Microsoft Power BI Embedded
Sisense
Tableau
IBM Cognos Analytics
Market Segments
Microsoft Power BI Embedded
Mid-Market (40.8% of reviews)Sisense
Mid-Market (57.3% of reviews)Tableau
Enterprise (44.5% of reviews)IBM Cognos Analytics
Enterprise (65.5% of reviews)Entry-Level Pricing
Microsoft Power BI Embedded
No pricing availableSisense
No pricing availableTableau
$70.00 1 User Per MonthIBM Cognos Analytics
Free Trial 5 User Per MonthCompare Products
View over 30 comparative metrics based on real-user reviews for your selected products below. Rating comparisons include pricing, popular features, ease of use, and more. Popular alternatives and user discussions are also available to explore additional comparisons or questions.
Pricing
Entry-Level Pricing
Microsoft Power BI Embedded
No pricing availableSisense
No pricing availableTableau
Creator
$70.00
1 User Per Month
- Includes Tableau Desktop, Tableau Prep Builder, and one Creator license on Tableau Cloud (SaaS) or Tableau Server (self-hosted).
IBM Cognos Analytics
Cognos Analytics Trial
Free Trial
5 User Per Month
This is a free 30-day Cloud trial which contains the full feature set for Cognos Analytics. It also enables up to 5-users at an organization to use the same instance of the trial.
- https://www.ibm.com/account/reg/us-en/subscribe?formid=urx-34710
Free Trial
Microsoft Power BI Embedded
No trial information availableSisense
Free Trial is available
Tableau
Free Trial is available
IBM Cognos Analytics
Free Trial is available
Ratings
Meets Requirements
9.0
78
8.2
788
8.8
1,703
8.1
261
Ease of Use
8.2
78
8.3
799
8.3
1,717
7.3
260
Ease of Setup
8.0
25
7.7
489
8.3
601
6.5
122
Ease of Admin
8.2
24
8.0
501
8.1
510
6.8
120
Quality of Support
8.5
71
8.3
743
8.4
1,419
7.3
232
Has the product been a good partner in doing business?
8.3
24
8.7
491
8.6
491
7.6
116
Product Direction (% positive)
8.4
78
8.0
767
8.8
1,677
7.5
246
Features by Category
Reports
9.1
60
|
Verified
8.3
518
|
Verified
8.8
1267
|
Verified
8.0
161
|
Verified
8.3
56
|
Verified
7.8
477
|
Verified
8.3
1146
|
Verified
7.3
123
|
Verified
9.4
58
|
Verified
8.4
530
|
Verified
9.2
1309
|
Verified
7.9
153
|
Verified
8.8
54
|
Verified
8.0
428
|
Verified
8.6
936
7.4
105
|
Verified
9.3
58
|
Verified
8.7
526
|
Verified
9.1
1293
|
Verified
7.7
147
|
Verified
Reports
9.1
60
|
Verified
8.3
518
|
Verified
8.8
1267
|
Verified
8.0
161
|
Verified
8.3
56
|
Verified
7.8
477
|
Verified
8.3
1146
|
Verified
7.3
123
|
Verified
9.4
58
|
Verified
8.4
530
|
Verified
9.2
1309
|
Verified
7.9
153
|
Verified
8.8
54
|
Verified
8.0
428
|
Verified
8.6
936
7.4
105
|
Verified
9.3
58
|
Verified
8.7
526
|
Verified
9.1
1293
|
Verified
7.7
147
|
Verified
Self Service
8.9
58
|
Verified
8.1
514
|
Verified
8.6
1242
|
Verified
8.0
136
|
Verified
8.7
59
|
Verified
8.2
515
|
Verified
8.8
1272
|
Verified
8.4
153
|
Verified
8.7
56
|
Verified
7.9
493
|
Verified
8.5
1192
|
Verified
7.8
137
|
Verified
8.3
47
7.7
464
|
Verified
8.2
1008
7.5
125
|
Verified
8.3
57
|
Verified
7.5
450
|
Verified
8.2
1085
|
Verified
7.4
120
|
Verified
Feature Not Available
Feature Not Available
7.9
922
|
Verified
6.9
87
|
Verified
Self Service
8.9
58
|
Verified
8.1
514
|
Verified
8.6
1242
|
Verified
8.0
136
|
Verified
8.7
59
|
Verified
8.2
515
|
Verified
8.8
1272
|
Verified
8.4
153
|
Verified
8.7
56
|
Verified
7.9
493
|
Verified
8.5
1192
|
Verified
7.8
137
|
Verified
8.3
47
7.7
464
|
Verified
8.2
1008
7.5
125
|
Verified
8.3
57
|
Verified
7.5
450
|
Verified
8.2
1085
|
Verified
7.4
120
|
Verified
Feature Not Available
Feature Not Available
7.9
922
|
Verified
6.9
87
|
Verified
Advanced Analytics
Not enough data
6.9
258
|
Verified
7.9
871
7.6
91
|
Verified
Not enough data
8.6
503
|
Verified
9.2
1283
|
Verified
7.9
128
|
Verified
Not enough data
7.6
388
|
Verified
8.2
880
7.8
79
|
Verified
Advanced Analytics
Not enough data
6.9
258
|
Verified
7.9
871
7.6
91
|
Verified
Not enough data
8.6
503
|
Verified
9.2
1283
|
Verified
7.9
128
|
Verified
Not enough data
7.6
388
|
Verified
8.2
880
7.8
79
|
Verified
Building Reports
8.8
43
Feature Not Available
8.4
640
|
Verified
8.0
84
|
Verified
8.6
46
|
Verified
Feature Not Available
8.2
613
|
Verified
8.0
84
|
Verified
8.4
40
|
Verified
7.9
336
|
Verified
8.4
498
|
Verified
7.8
70
|
Verified
8.5
41
|
Verified
7.7
322
|
Verified
8.2
506
|
Verified
7.3
57
|
Verified
Building Reports
8.8
43
Feature Not Available
8.4
640
|
Verified
8.0
84
|
Verified
8.6
46
|
Verified
Feature Not Available
8.2
613
|
Verified
8.0
84
|
Verified
8.4
40
|
Verified
7.9
336
|
Verified
8.4
498
|
Verified
7.8
70
|
Verified
8.5
41
|
Verified
7.7
322
|
Verified
8.2
506
|
Verified
7.3
57
|
Verified
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
9.1
60
|
Verified
8.3
518
|
Verified
8.8
1267
|
Verified
8.0
161
|
Verified
8.3
56
|
Verified
7.8
477
|
Verified
8.3
1146
|
Verified
7.3
123
|
Verified
9.4
58
|
Verified
8.4
530
|
Verified
9.2
1309
|
Verified
7.9
153
|
Verified
8.8
54
|
Verified
8.0
428
|
Verified
8.6
936
7.4
105
|
Verified
9.3
58
|
Verified
8.7
526
|
Verified
9.1
1293
|
Verified
7.7
147
|
Verified
Data Preparation
Not enough data
7.8
304
|
Verified
8.8
529
|
Verified
8.5
37
|
Verified
Not enough data
7.5
281
|
Verified
8.6
519
|
Verified
8.4
37
|
Verified
Data Modeling and Blending
Not enough data
7.9
322
|
Verified
8.6
557
|
Verified
8.5
40
|
Verified
Not enough data
8.1
328
|
Verified
8.9
578
|
Verified
8.7
40
|
Verified
Not enough data
7.9
314
|
Verified
8.8
552
|
Verified
8.3
36
|
Verified
Generative AI
Not enough data
Feature Not Available
7.9
137
Feature Not Available
Not enough data
Feature Not Available
8.0
165
Feature Not Available
Self Service
8.9
58
|
Verified
8.1
514
|
Verified
8.6
1242
|
Verified
8.0
136
|
Verified
8.7
59
|
Verified
8.2
515
|
Verified
8.8
1272
|
Verified
8.4
153
|
Verified
8.7
56
|
Verified
7.9
493
|
Verified
8.5
1192
|
Verified
7.8
137
|
Verified
8.3
47
7.7
464
|
Verified
8.2
1008
7.5
125
|
Verified
8.3
57
|
Verified
7.5
450
|
Verified
8.2
1085
|
Verified
7.4
120
|
Verified
Feature Not Available
Feature Not Available
7.9
922
|
Verified
6.9
87
|
Verified
Advanced Analytics
Not enough data
6.9
258
|
Verified
7.9
871
7.6
91
|
Verified
Not enough data
8.6
503
|
Verified
9.2
1283
|
Verified
7.9
128
|
Verified
Not enough data
7.6
388
|
Verified
8.2
880
7.8
79
|
Verified
Building Reports
8.8
43
Feature Not Available
8.4
640
|
Verified
8.0
84
|
Verified
8.6
46
|
Verified
Feature Not Available
8.2
613
|
Verified
8.0
84
|
Verified
8.4
40
|
Verified
7.9
336
|
Verified
8.4
498
|
Verified
7.8
70
|
Verified
8.5
41
|
Verified
7.7
322
|
Verified
8.2
506
|
Verified
7.3
57
|
Verified
Reports
9.1
60
|
Verified
8.3
518
|
Verified
8.8
1267
|
Verified
8.0
161
|
Verified
8.3
56
|
Verified
7.8
477
|
Verified
8.3
1146
|
Verified
7.3
123
|
Verified
9.4
58
|
Verified
8.4
530
|
Verified
9.2
1309
|
Verified
7.9
153
|
Verified
8.8
54
|
Verified
8.0
428
|
Verified
8.6
936
7.4
105
|
Verified
9.3
58
|
Verified
8.7
526
|
Verified
9.1
1293
|
Verified
7.7
147
|
Verified
Self Service
8.9
58
|
Verified
8.1
514
|
Verified
8.6
1242
|
Verified
8.0
136
|
Verified
8.7
59
|
Verified
8.2
515
|
Verified
8.8
1272
|
Verified
8.4
153
|
Verified
8.7
56
|
Verified
7.9
493
|
Verified
8.5
1192
|
Verified
7.8
137
|
Verified
8.3
47
7.7
464
|
Verified
8.2
1008
7.5
125
|
Verified
8.3
57
|
Verified
7.5
450
|
Verified
8.2
1085
|
Verified
7.4
120
|
Verified
Feature Not Available
Feature Not Available
7.9
922
|
Verified
6.9
87
|
Verified
Building Reports
8.8
43
Feature Not Available
8.4
640
|
Verified
8.0
84
|
Verified
8.6
46
|
Verified
Feature Not Available
8.2
613
|
Verified
8.0
84
|
Verified
8.4
40
|
Verified
7.9
336
|
Verified
8.4
498
|
Verified
7.8
70
|
Verified
8.5
41
|
Verified
7.7
322
|
Verified
8.2
506
|
Verified
7.3
57
|
Verified
Location IntelligenceHide 11 FeaturesShow 11 Features
Not enough data
Not enough data
9.0
172
Not enough data
Cartography
Not enough data
Not enough data
9.4
15
Not enough data
Not enough data
Not enough data
9.4
15
Not enough data
Not enough data
Not enough data
9.6
16
Not enough data
Not enough data
Not enough data
9.5
16
Not enough data
Analysis
Not enough data
Not enough data
9.4
16
Not enough data
Not enough data
Not enough data
9.6
16
Not enough data
Not enough data
Not enough data
9.4
16
Not enough data
Not enough data
Not enough data
9.4
16
Not enough data
Reporting
Not enough data
Not enough data
9.6
16
Not enough data
Not enough data
Not enough data
9.2
15
Not enough data
Not enough data
Not enough data
9.6
15
Not enough data
Data PreparationHide 15 FeaturesShow 15 Features
Not enough data
Not enough data
8.0
1,313
Not enough data
Data Source Access
Not enough data
Not enough data
8.6
88
Not enough data
Not enough data
Not enough data
8.8
89
Not enough data
Not enough data
Not enough data
8.3
88
Not enough data
Data Interaction
Not enough data
Not enough data
8.4
90
Not enough data
Not enough data
Not enough data
8.3
89
Not enough data
Not enough data
Not enough data
8.4
87
Not enough data
Not enough data
Not enough data
8.5
89
Not enough data
Not enough data
Not enough data
8.5
87
Not enough data
Not enough data
Not enough data
8.6
87
Not enough data
Not enough data
Not enough data
8.6
88
Not enough data
Not enough data
Not enough data
8.4
87
Not enough data
Data Exporting
Not enough data
Not enough data
8.7
86
Not enough data
Not enough data
Not enough data
8.7
85
Not enough data
Not enough data
Not enough data
8.6
87
Not enough data
Generative AI
Not enough data
Not enough data
8.0
86
Not enough data
Insurance AnalyticsHide 7 FeaturesShow 7 Features
Not enough data
Not enough data
9.0
286
Not enough data
Additional Functionality
Not enough data
Not enough data
9.2
41
Not enough data
Not enough data
Not enough data
9.6
42
Not enough data
Basics
Not enough data
Not enough data
9.4
42
Not enough data
Content
Not enough data
Not enough data
9.3
39
Not enough data
Data
Not enough data
Not enough data
9.5
41
Not enough data
Interoperability
Not enough data
Not enough data
9.1
39
Not enough data
Performance
Not enough data
Not enough data
9.8
42
Not enough data
Statistical Tool
Not enough data
Not enough data
8.5
137
8.6
12
Not enough data
Not enough data
8.4
139
Feature Not Available
Not enough data
Not enough data
8.6
131
Feature Not Available
Data Analysis
Not enough data
Not enough data
9.1
155
9.0
13
Not enough data
Not enough data
9.0
152
8.8
13
Decision Making
Not enough data
Not enough data
8.8
146
9.0
12
Not enough data
Not enough data
9.5
154
9.1
13
Not enough data
Not enough data
9.3
153
9.1
13
Not enough data
Not enough data
8.8
149
8.3
12
Generative AI
Not enough data
Not enough data
8.4
70
Feature Not Available
Not enough data
Not enough data
8.4
70
Feature Not Available
Categories
Categories
Shared Categories
Microsoft Power BI Embedded, Sisense, Tableau, and IBM Cognos Analytics are categorized as Embedded Business Intelligence
Unique Categories
Microsoft Power BI Embedded has no unique categories
Sisense is categorized as Analytics Platforms
Tableau is categorized as Insurance Analytics, Location Intelligence, Analytics Platforms, Predictive Analytics, and Data Preparation
IBM Cognos Analytics is categorized as Analytics Platforms and Predictive Analytics
Reviews
Reviewers' Company Size
Microsoft Power BI Embedded
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Sisense
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Tableau
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
IBM Cognos Analytics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
16.3%
Education Management
6.1%
Computer Software
6.1%
Hospital & Health Care
5.1%
Banking
4.1%
Other
62.2%
Information Technology and Services
12.7%
Computer Software
11.7%
Financial Services
8.7%
Marketing and Advertising
6.0%
Hospital & Health Care
4.4%
Other
56.4%
Information Technology and Services
11.0%
Computer Software
6.6%
Financial Services
5.7%
Marketing and Advertising
5.2%
Higher Education
5.1%
Other
66.4%
Information Technology and Services
9.8%
Insurance
9.1%
Financial Services
6.8%
Education Management
5.9%
Banking
5.2%
Other
63.2%
Most Helpful Reviews
Microsoft Power BI Embedded
Most Helpful Favorable Review
Sai Prasanna M.
Verified User in Publishing
The best thing about Power Bi is it is simple to use and it helps to extract data in a simple and beautiful way so that anyone can understand the data metrics in it. Data that contain many parameters can be simplified using PowerBi so that management can...
Most Helpful Critical Review
Verified User in Hospital & Health Care
The tool has limitations since it is mainly core functions, nothing super specific
Sisense
Most Helpful Favorable Review
James M L.
Verified User in Computer Software
Sisense has given us the ability to grow and scale our business 10x without the need for additional license add-ons or costs. We have successfully merged 17 different data sources into a single source of truth that provides unparalleled insights into our...
Most Helpful Critical Review
Alan V.
Verified User in Events Services
While Sisense offers some useful features, it falls short when compared to other market solutions. In terms of user-friendliness, Sisense's interface lacks the intuitive design and ease of use that is found in several other competing solutions. This has...
Tableau
Most Helpful Favorable Review
Jeff B.
Verified User in Retail
Tableau enables users the ability build data visualizations in the matter of minutes without requiring technical report development knowledge. In my opinion, the top 5 best qualities: 1. Drag and drop functionality is easy for any user to...
Most Helpful Critical Review
Kimiko T.
Verified User in Real Estate
Needs an updated UI and better data connection process
IBM Cognos Analytics
Most Helpful Favorable Review
Verified User in Higher Education
Cognos is a powerful BI tool. It has been set up to be integrated with several of our existing databases to allow us one interface to pull data on demand, or send scheduled reports to university stakeholders. It has just enough needed to make the menus and...
Most Helpful Critical Review
J Reese K.
Verified User in Marketing and Advertising
If your turnover is high or if there is not enough specialists on hand to REALLY train it well, its a lost value. The learning curve is steep and it really depends on your base level item level data and input. Can you trust what it is telling you?
Sai Prasanna M.
Verified User in Publishing
The best thing about Power Bi is it is simple to use and it helps to extract data in a simple and beautiful way so that anyone can understand the data metrics in it. Data that contain many parameters can be simplified using PowerBi so that management can...
James M L.
Verified User in Computer Software
Sisense has given us the ability to grow and scale our business 10x without the need for additional license add-ons or costs. We have successfully merged 17 different data sources into a single source of truth that provides unparalleled insights into our...
Jeff B.
Verified User in Retail
Tableau enables users the ability build data visualizations in the matter of minutes without requiring technical report development knowledge. In my opinion, the top 5 best qualities: 1. Drag and drop functionality is easy for any user to...
Verified User in Higher Education
Cognos is a powerful BI tool. It has been set up to be integrated with several of our existing databases to allow us one interface to pull data on demand, or send scheduled reports to university stakeholders. It has just enough needed to make the menus and...
Verified User in Hospital & Health Care
The tool has limitations since it is mainly core functions, nothing super specific
Alan V.
Verified User in Events Services
While Sisense offers some useful features, it falls short when compared to other market solutions. In terms of user-friendliness, Sisense's interface lacks the intuitive design and ease of use that is found in several other competing solutions. This has...
Kimiko T.
Verified User in Real Estate
Needs an updated UI and better data connection process
J Reese K.
Verified User in Marketing and Advertising
If your turnover is high or if there is not enough specialists on hand to REALLY train it well, its a lost value. The learning curve is steep and it really depends on your base level item level data and input. Can you trust what it is telling you?
Alternatives
Discussions
What is the difference between Power BI and Power BI embedded?
1 comment
AC
Power BI is for folks who want to create and analyze reports directly in the Power BI service. It's user-friendly and great for in-house data visualization....Read more
Microsoft Power BI Embedded has no more discussions with answers
Is it possible to let more than one user manage an individual report?
2 comments
US
You can have a second Admin account to manage reports but you have to transfer ownership of the dashboard. Read more
Can i use for fashion designing
2 comments
LB
You got me interested. I'm just looking for information that would help me in preparing the presentation of my fashion project. A cool fashion designer...Read more
Can I share dashboards with unregistered users?
1 comment
Official Response from Sisense
You cannot share dashboards directly with unregistered users.Read more
why did saleforce by tableau? IS SFDC reporting going to change now?
2 comments
DK
Buying tableau was a strategic decision for Salesforce primarily because their products lacked the analytics edge at a sales point of view and now they have...Read more
What does Tableau Desktop do?
2 comments
NA
Tableau Desktop help create interactive Dashboards offline and publish it to the wider audience through Tableau public. Tableau Desktop is one of the version...Read more
Do I need Tableau Desktop if I have Tableau Server?
2 comments
LT
Anyway, whether you need Tableau Desktop depends on your specific use case and requirements. If you're unsure, you can consider the following
Evaluate...Read more
Where can I find more answers on my questions?
2 comments
Official Response from IBM Cognos Analytics
Check out this blog
https://www.ibm.com/communities/analytics/cognos-analytics/blog/Read more
I heard Cognos Analytics 11.11 was out - where can I find more information?
2 comments
Official Response from IBM Cognos Analytics
https://www.ibm.com/communities/analytics/cognos-analytics-blog/cognos-analytics-release-r11-11-0-11-is-here/Read more
Have you used DMR ? Have you found it better than a relational or a powercube?
1 comment
CM
Yes, I have used DMR. However, the performance here is not so great compared to a PowerCube. However, you don't have to worry about building cubes. I...Read more
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